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Last week, I was proud to be chosen as the voice for a group of five automotive dealers. The gig is everything a voice talent could want: high-profile, recurring work, in a segment I’ve wanted to expand in with two production houses I hadn’t yet worked with.
It was a dream gig.
Until it wasn’t…
Read MoreYou can't try something once, suck at it, and claim it doesn't work. There are lots of great and valid tactics out there that if misused or not executed consistently and strategically over time...
Read MoreVoiceover is, at its best, a business of service. It's not just a service as opposed to a product, although the product is crucial. It's a business of service to others,
One way of understanding the service we provide it to look at it through the lens of Abraham Maslow's Hierarchy of Needs.
Read MoreSometimes auditioning for a job and not getting the voiceover gig doesn't mean not getting a gig. I recently was asked by Jeff Kelley of Kelley to submit an audition for an explainer video he was working on for one of his best clients, Dodson Property Management. I didn’t get the job.
That’s when things got interesting.
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